The Google SERPs have changed. Have you?
People often forget just how much the format of Google search engine result pages (SERPs) have changed over time. I noticed it in particular recently, when I was planning out a house move. I Google...
Chris Strom
With experience both with multi-national organizations and at early-stage software startups, Chris Strom started ClearPivot in 2009 to address an increasingly growing need for businesses: the increasing importance web-based marketing channels, and the confusion and lack of understanding in many businesses of how to harness the new opportunities brought on by these changes. Solving these challenges is what gets Chris and his team out of bed each and every morning.
What is a Good Facebook CPM?
If your business is utilizing Facebook to run advertisements, there are a lot of factors that come into play. One of the most talked about is the CPM score, which is cost per one thousand...
The Hidden Cost of Open Source Software
Open source software has a lot of things going for it. Anybody can access it and customize it for their own use. Everybody can contribute to it, sharing what they created for themselves for the...
